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Under external links when you click you will see the
sites which are linking back to you. Now when you use a linking tool or
you use the Link: query in your web browser you will see how many links
and which ones that Google actually shows you have. You will find a big
difference.
On one of my sites I have 246 links in my Google
webmaster account and using the link: query I have four. This is true
for every web site I have on the web no matter what age or page rank.
I have read dozens of articles from people who make
their living in the SEO (search engine optimization) field. As far as I
can tell as a whole they state something like the following "Google
filters results so that linking pages with less than Page Rank=4 (PR=4)
are not shown. These "missing" links are indeed in the Google index and
do contribute to link reputation and PageRank—they are just not returned
in the link: query" . My
experience and research shows that this is not completely true on any
site I publish. The site I mentioned above has many PR4 ranked sites and
Page Rank=4 linking pages which do not show up in the Official Google
link tally. In the example above the 4 I do have are one site with a PR4
and three sites with PR3. On the PR4 site the page that actually has the
link is a PR0. Currently, it does not appear that
links from low PageRank pages count any less in Link Reputation than do
links from higher PageRank pages. Google of course could certainly
change this at any time but currently my research and experimentation
indicates that, so far, all links are treated as equal. With this being
said many people (SEO) state that the higher the page rank of the link
coming to your site the higher Google's algorithm scores the value of
the incoming link.
Google Link Tip One
of the major SEO tools on the market states modern search engines
measure three things and only three things. The are "keyword density".
"link popularity" AKA Page Rank and "individual links pointing to
interior pages", this is called page reputation. Many SEO professionals
are telling clients that page reputation is particularly important to
Google. |
